Our Story


From Passionate Campers to Modular Camping Innovators

With a growing family and a passion for making outdoor adventures easier, Rob and Ashley founded G&G Upfitters. They combined their extensive camping experience and love for the outdoors to create the Quest Nest™—a solution to simplify and enhance the camping experience.

Rob holding a book while looking at Ashley reading in the Quest Nest by G&G Upfitters

Adventure Love


The heart and soul behind G&G Upfitters

Fate brought Rob and Ashley together in Hoboken, where they bonded over their shared love for the outdoors and their adventurous spirits.

  • Rob's journey began in New Jersey, where his Scouting adventures ignited a lifelong love for camping and the great outdoors. He pursued a degree in Construction Management at Wentworth Institute of Technology, spending countless weekends exploring the Western Foothills of Maine. It was during these explorations that he found his true calling for outdoor adventuring.

  • Meanwhile, Ashley was growing up amidst the natural beauty of Maine’s Western Foothills, embracing every outdoor activity from skiing to hiking. Her passion for nature was matched by her love for community and family, leading her to earn a BA in Psychology. After college, Ashley moved to the NYC area, where the excitement of city life couldn't dim her desire to return to Maine’s serene landscapes.

Rob wiping a spatula at a campsite
Ashley smiling at and holding her baby who is smiling at the camera

From Passion to Purpose

Their relationship flourished through camping trips, road trips, and countless outdoor escapades. In mid-coast Maine, they tied the knot and dreamed of a life filled with nature's wonders.

Settling in the Western Foothills, they sought to create a solution that would make camping more accessible and enjoyable for families like theirs. Thus, G&G Upfitters was born.

With their Quest Nest™ series, they aimed to eliminate the hassles of camping setup, allowing families to disconnect to reconnect, change their pace, and travel on their terms.

The Virtues That Drive Us


Our Values

01

Curiosity

We are driven by a passion for exploration and a desire to continuously improve our products. Our curiosity fuels innovation, helping us create solutions that enhance your camping experience.

03

Sustainability

We are committed to protecting the natural environments we love. Our products are designed with sustainability in mind, using eco-friendly materials and practices to minimize our impact on the planet.

02

Inclusion

We believe that the great outdoors is for everyone. We strive to create products that are accessible and enjoyable for all, fostering a sense of community and belonging among adventurers.

04

Accessibility

We aim to make camping easy and accessible for all, regardless of experience level or physical ability. Our modular designs and user-friendly setups ensure that everyone can enjoy the beauty and tranquility of nature.

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